The Insider’s Guide To Valais
A branded content series I directed for Swiss Tourism promoting adventure travel in the canton of Valais to the Mpora.com audience.
The three-part series is split into episodes for skiing, hiking, and mountain biking, covering the main draws of tourism to the region. In each episode, our presenter Charlie Boscoe discovers why the region is world-renowned for these pursuits, as he visits the resorts of Région Dents du Midi, Nendaz, and Aletsch Arena.
With regional partners in each location, the content was optimised further by cutting down bite-sized edits that are specific to each location and activity.
This page features 30-second shorts for the three main episodes.
Created under the employment of Internet Fusion Group