RCUK 100
Video production and studio art direction for The Road Cycling UK 100 2016-2018.
This project showcases 100 selected road cycling products after being tested and reviewed by the RCUK editorial team.
Videos were shot on location to show the bikes on the terrain they’re designed for, with superimposed graphics that highlight specific product features.
Credits 2016
Director and Motion Graphics: Ryan Van Kesteren
DOP: Submotion Productions
2nd Cam and editing: Will Berman
Producer: Sarah Rimassa
Studio Photography
Art Direction and Set Design: Ryan Van Kesteren
Photographer: Teneight
Credits 2017
Video
Director and Motion Graphics: Ryan Van Kesteren
1st Camera and editing: Johnnyelia
2nd Cam and editing: Will Berman
Producer: Sarah Rimassa
Riders: Georget Scott, Ash Quinlan
Studio Photography
Art Direction: Ryan Van Kesteren
Photographer: @cj_photo
Credits 2018
Video
Director and Motion Graphics: Ryan Van Kesteren
1st Camera and editing: Johnnyelia
2nd Camera and editing: @mikebrindley
Producer: Sarah Rimassa
Riders: Georget Scott, Toby Martin
Studio Photography
Art direction and set design: Ryan Van Kesteren
Photographer: Robin Pearson
Created while employed by Factory Media
